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Dr. Joe Schwarcz - Hey! There are Cockroaches in My Chocolate Ice Cream!

Event Date:
Wednesday, November 18, 2009, 11:30 am
Location:
Steel Building
Room:
Recital Hall
No, there really are no cockroaches in chocolate ice cream. But one of Dr. Joe Schwarcz's radio listeners did jump to this conclusion after misinterpreting what had been said about a certain food colorant. Being on one end of a microphone and in front of television cameras for over twenty years has afforded some fascinating insight into the public鈥檚 perception of science. It has also provided an opportunity to separate sense from nonsense in areas ranging from nutrition and medications to cosmetics and pesticides. This highly visual and entertaining presentation examines some serious as well as some frivolous experiences in dealing with the public and emphasizes the importance of fostering critical thinking. All are welcome!
Contact Name
Cathy Hennessey